The One Club for Creativity旗下的ONE Asia Creative Awards，将于10月20日首次在吉隆坡举办学生大师课和作品集点评活动，紧接在该市为期三天的2026 ONE Asia评审之后。这场名为“Resist The Robot”的大师课免费参加，将聚集六位获奖创意领袖，讨论每个创意人现在都面临的一个张力：如何利用AI，同时不放弃人类判断力、直觉和原创思维——这些是区分好作品和AI垃圾的东西。
The One Club for Creativity's ONE Asia Creative Awards will hold its Student MasterClass and portfolio review in Kuala Lumpur for the first time on October 20, immediately following three days of 2026 ONE Asia judging in the city. The "Resist The Robot" MasterClass, free to attend, will gather six award-winning creative leaders to speak on a tension every creative person now faces: how to harness AI without surrendering the human judgment, instinct, and original thinking that separate good work from AI slop.
确认出席大师课的顶尖创意人包括：BBDO曼谷首席创意官Pathida Akkarajindanon、多伦多The Kitchen North America执行创意总监Simon Au、马尼拉Lennon Group创始人兼首席设计师Rizza Garcia、吉隆坡Klinik Gigi创始人兼首席设计师Gigi Lee、新加坡LEO集团执行创意总监Asheen Naidu、多伦多Rethink创意总监Nick Noh。活动由ONE Asia/The One Club for Creativity和Level Up Professional Training组织，得到4As Malaysia、Cotra Enterprises、Directors Think Tank、Wow Broadcast和Rtist Creative Platform支持。
Top creatives confirmed to speak at the MasterClass include: Pathida Akkarajindanon, Chief Creative Officer, BBDO Bangkok; Simon Au, Executive Creative Director, The Kitchen North America, Toronto; Rizza Garcia, Founder & Chief Designer, Lennon Group Manila; Gigi Lee, Founder & Principal Designer, Klinik Gigi, Kuala Lumpur; Asheen Naidu, Group Executive Creative Director, LEO Singapore; and Nick Noh, Creative Director, Rethink Toronto. The event is organised by ONE Asia/The One Club for Creativity and Level Up Professional Training, supported by 4As Malaysia, Cotra Enterprises, Directors Think Tank, Wow Broadcast, and Rtist Creative Platform.
除了大师课，当天还包括与该地区创意领袖的一对一作品集点评。学生将获得来自马来西亚业内一些最受尊敬的声音的直接反馈，包括Leo Malaysia高级创意总监Mo Nazmi Ahmad、Havas Malaysia创意总监Shireen Ang、MUMA Malaysia创意合伙人Chee Wee Choo、Chariot创意总监Christyna Fong、Leo Malaysia执行创意总监Jaz Lee、Studio Kekfeng创始人兼设计师Kekfeng Lee、Ampersand Advisory创意总监Claudia Low、NagaDDB高级创意总监Loo Swee Mei、Riot Games前全球集团创意总监Justin Phang、VML吉隆坡执行创意总监Surya Salleh。作品集点评对学生创意人来说是一个难得的机会，可以把自己的作品展示给那些招聘和塑造行业的人。所有讲师和学生免费入场，但作品集点评名额有限，需要注册。
Along with the MasterClass, the day includes one-on-one portfolio reviews with creative leaders from the region. Students will get direct feedback from some of Malaysia's most respected voices in the industry, including Mo Nazmi Ahmad, Senior Creative Director, Leo Malaysia; Shireen Ang, Creative Director, Havas Malaysia; Chee Wee Choo, Creative Partner, MUMA Malaysia; Christyna Fong, Creative Director, Chariot; Jaz Lee, Executive Creative Director, Leo Malaysia; Kekfeng Lee, Founder & Designer, Studio Kekfeng; Claudia Low, Creative Director, Ampersand Advisory; Loo Swee Mei, Senior Creative Director, NagaDDB; Justin Phang, Former Global Group Creative Director, Riot Games; and Surya Salleh, Executive Creative Director, VML Kuala Lumpur. The portfolio reviews are a rare opportunity for student creatives to show their work to the people who hire and shape the industry. Entry is free for all lecturers and students, but portfolio review spots are limited and require registration.
大师课的主题体现在由吉隆坡的Borderless和Klinik Gigi创作的视觉识别中。Borderless创始人兼创意总监Edward Ong说：“‘Resist The Robot’讲的是负责任地使用AI。它是一个很好的工具和帮手，但如果我们不小心，我们的作品会开始看起来和听起来都一样，我们会慢慢失去构思和发展原创思维的能力。”Klinik Gigi创始人兼首席设计师Gigi Lee补充说：“AI可以增强创意想法，但它不应该取代我们的思考，当然也不应该取代我们展示给客户的想法。对年轻人来说，用AI做所有事情可能非常诱人。不使用AI可能很辛苦。它孤独、困难、耗时。但发展自己思考的能力，从长远来看会让你受益。”
The theme of the MasterClass is reflected in the visual identity created by Borderless and Klinik Gigi, both based in Kuala Lumpur. "Resist The Robot is about using AI responsibly," said Edward Ong, Founder and Creative Director at Borderless. "It's a great tool and helper, but if we're not careful, our work will start to look and sound the same, and we will slowly lose our ability to ideate and develop original thought." Gigi Lee, Founder and Principal Designer at Klinik Gigi, added: "AI can enhance creative ideas, but it shouldn't replace our thinking, and certainly not the ideas we show clients. For young people, it can be very tempting to use AI for everything. Not using AI can be hard work. It's lonely, difficult and time-consuming. But developing that ability to think for yourself will benefit you in the long run."
团队没有依赖AI生成的图像，而是委托Klinik Gigi设计师Shin Shin手绘了一幅插画，里面充满了刻意安排的AI相关象征，值得仔细看：机器人有六根手指，每次执行都戴着不同的戒指，它的头是一个盒子，作为对“盒子内思维”的拒绝，头顶的信号到达全球四个角落，承认AI是不可避免、无法逃避的。这个视觉设计里的细节，本身就是对活动主题的一次表态。六根手指是AI生成图像的经典破绽，戒指的重复变化暗示AI每次输出都略有不同但缺乏内在一致性，盒子头拒绝的是“思维定势”，信号覆盖全球则是承认AI已经无处不在了。一个反对AI取代人类判断的活动，用的是一幅人手绘的、充满隐喻的插画来传达立场，而不是让AI生成一张图了事。
Rather than relying on AI-generated imagery, the team commissioned a hand-drawn illustration by Klinik Gigi designer Shin Shin, filled with deliberate AI-related symbolism that rewards close attention: the robot has six fingers and wears different rings for every execution, its head is a box as a rejection of inside-the-box thinking, and the signal above its head reaches all four corners of the globe, acknowledging that AI is inevitable and inescapable. The details in this visual design are themselves a statement on the event's theme. Six fingers are a classic tell of AI-generated images; the rings changing with each execution suggest AI outputs vary slightly each time but lack internal consistency; the box head rejects fixed thinking; the signal covering the globe acknowledges AI is everywhere. An event against AI replacing human judgment used a hand-drawn, metaphor-laden illustration to convey its position, rather than letting AI generate an image and calling it done.
